TikTok Beats Google to Become the Most Popular Website in the World in 2021
Dec. 26, 2021TikTok Becomes the World’s Most Popular Website
As per the report, TikTok initially peaked in the global traffic rankings on February 17 this year. The platform again saw a surge in traffic, in March and June. Following this, the uber-people short-video platform established its place at the #1 spot. And as TikTok’s parent company ByteDance is a China-based organization, the platform became the only non-US website to be on the list.
Despite beingpermanently banned in Indiaand facing backlashes in the US, TikTok hastrumped Facebook to become the world’s most downloaded appearlier this year. Furthermore, as per a recentreportbyNew York Times, the short-video platform has become a“holy grail of marketing”for advertisers to catch the eyes of the Gen-Z population. Plus, with hashtags like #TikTokMadeMeBuyIt garnering 7 million posts on the platform, advertisers are investing more on it than on any other like Meta’s Instagram or Facebook.
Now, if you were wondering how TikTok was able to amass such huge amounts of internet traffic, it is due to its diverse content shared by various communities around the world. If you have used TikTok in your region, you would know that you can find content on just about any topic, ranging from memes, life hacks, cooking tips,chemistry, and others. This diversity in content has lured users from every sector, community, and age group.
Going forward, TikTok aims to further expand its reach in the market to cater to more audiences and users. In fact, the company has alreadystarted testing its desktop streaming servicecalled TikTok Live Studio andits food delivery servicein the market. So, are you a TikTok fanatic? If you are, what kind of content do you watch on the platform? Let us know in the comments below.
A geek at heart, you’ll find me fidgeting with an iOS device or sitting in front of the laptop, scouring the internet to find interesting technological innovations. In my free time, you’d find me playing Valorant or listening to Pink Floyd.
